
Project Description
In order to develop a new branding as we transitioned from Vaeron Consulting, we needed to develop a logo that would represent our company, was easy to read, and fell in line with our company colors.
Logo Meaning
The left side of the logo (or the top if you are looking at the vertical version) encompasses the idea of looking to the future of your business with a righthanded arrow. We like to remind our customers that we are looking to bring them up to date and prepare them for the future expansion of the company. It may sound cliché or cheesy, but we truly do want the best for our customers. So many people say that, but don't mean it. Give us the chance to show you and we'll do everything we can to make you happy with our work.
The logo continues into our company name with our corporate colors to separate the words, there's no deeper meaning to any of this, it just made it easier to read. But then it does continue to our company motto of "Moving Forward" because we truly believe that the only way to improve a company or improve marketing is by preparing for the future and moving in that direction.